An overview

Date
Venue
University of Surrey, Stag Hill, Guildford, Surrey GU2 7XH
Google Analytics has become essential for every website, but what do you do with all that data? Our half day training workshop will teach you how to understand everything about your website data, and how to save time with automated reports.

COME TO OUR NEXT HALF DAY TRAINING WORKSHOP AND LEARN ALL ABOUT USING GOOGLE ANALYTICS FOR BUSINESS - FROM THE EXPERTS AT ADVANTEC.

WHAT’S IT ALL ABOUT?

Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. Learn how to make full use of the powerful features, tools, and reports available with Google Analytics.

At the end of the course, you will leave with a far better understanding of how to gain insights into how your users find and interact with your website.

An in-depth, intermediate half-day training session on how to use Google Analytics.


WHAT WILL WE COVER?

  • Installing and testing Google Analytics
  • Analytics Key terms
  • Identifying your traffic sources
  • Demographics and audiences
  • Segmenting your website visitors
  • Micro vs. macro goals
  • Tagging your marketing campaigns
  • Assessing user behaviour
  • Reporting and measurement

WHO SHOULD ATTEND?

  • Marketing professionals
  • Digital marketing professionals
  • Advertising professionals
  • E-Commerce professionals
  • Web analysts
  • Anyone with an interest in how to make the world’s most popular analytics software work profitably for them!

Make a booking

Book securely via Eventbrite

Cost

£99+VAT per attendee

Places

Places are limited so book early to avoid disappointment

Booking

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Where
University Of Surrey, Stag Hill, Guildford GU2 7XH, UK
When
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We'll help you exceed your digital ambitions and get results online that make us all proud.

Interested in working with us on a project or finding out how we can help you?

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