High growth ecommerce
Our first ecommerce project for Hargroves was a small, custom ecommerce site, which formed the foundation for their first years trading online and took them from virtually non-existent online revenues to a 6-figure turnover.
As the potential of ecommerce became clear, Hargroves re-invested, upgrading and ultimately re-platforming the site on to Magento, by which time, with our technical and commercial help, they had a £multi-million turnover website and dedicated in-house web team and warehouse.
Hargroves Cycles is an amazing example of how, when approached with the right sort of commitment and in partnership with the right agency, ecommerce can rapidly transform an entire business. When we first visited Hargroves, they ran a tiny website from the corner of a small office. After launching the first incarnation of their site with us, we were blown away when returning the following year to find a whole team of people operating from a dedicated mail order warehouse.
Hargroves continued to invest in the growth of their digital business and we helped them integrate with their stock control system, develop the site for mobile, build an online finance feature, a loyalty scheme, implement a digital marketing strategy and move the site on to a CMS more suited to their new enterprise level needs (Magento).