Advantec

An overview

Date
Venue
London
This advanced email marketing workshop is aimed at people already using email marketing to generate ROI, but who are looking to better their results or take the next step in marketing automation.

JOIN US AND DOTMAILER FOR OUR IN-DEPTH HALF DAY TRAINING WORKSHOP ON ADVANCED EMAIL MARKETING

With the right tactics and resources, even the smallest teams can work magic with email. This course will not only help you develop a firm understanding of the current state of email; you’ll also leave with an empowered knowledge of new techniques and insight. Learn what businesses are doing right now in B2C/B2B environments, and discover tricks even the big brands aren’t aware of.

WHAT TO EXPECT

This workshop is fast-paced and spread over half a day (refreshments & snacks provided). The workshop will start at 9:15am, finishing at 12:30pm. Topics covered include:

• Main topic (TBC)

• Email marketing best practice essentials

• How automation can help your business

• The best way to collect data

You’ll hone a variety of skills including:

• How to identify suitable email marketing tools

• The best practice frameworks to succeed with email

• Techniques to incorporate into your email programs

• Basic automation programs you should be using

• Advanced programs you should consider

• How to build a successful automated program

• How to understand and implement your data

SPEAKER

The course is presented by Dotmailer’s expert Digital Strategist, Gavin Laugenie, whose experience and knowledge has been built up over 13 years in the email marketing industry, both in the UK and the US. He’s worked closely with brands in both the B2B and B2C sectors, and his client lists include EDF Energy, British Cycling, Vizio, Asana and Copa Airlines in the UK and US.

Gavin’s wealth of knowledge has empowered global businesses to build email programmes that drive impressive ROI, increase customer lifetime value and cement brand loyalty.

Make a booking

Book securely via Eventbrite

Cost

£149 + VAT per attendee

Places

Places are limited so book early to avoid disappointment

Booking

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Where
dotmailer - 1 London Bridge Office, London Bridge, London, UK
When
Book this event
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