Advantec

An overview

Date
Venue
Southampton
Google Adwords represents a fantastic opportunity for businesses to find millions of potential new customers on a variety of search engines and websites. This half day training course will teach you how to research, plan and launch your way to success.

JOIN US FOR OUR POPULAR HALF DAY TRAINING WORKSHOP AND LEARN HOW TO SET UP AND MANAGE PROFITABLE GOOGLE ADWORDS PPC CAMPAIGNS…

WHAT’S IT ALL ABOUT…?

Pay-per-click marketing has revolutionised the advertising industry – no platform more so than Google’s AdWords. It’s an amazing system which, when used properly, allows advertisers to invest whatever budget is realistic for them and earn back in sales many more times over what they spend with Google.

On the face of it, AdWords is a really simple platform that lets even novice users set up their own campaigns with an easy step-by-step process. Yet one of the most common complaints we hear from clients is how they’ve tried AdWords before and burned through their budgets with little or no return on investment, often putting them off for life! It’s really easy to set up an AdWords campaign, but doing so – and then managing it – efficiently and profitably is much harder and requires specialist expertise. Book a place on this course and we’ll show you how it’s done!


WHAT WE’LL COVER

  • Introduction to the concept of Google AdWords PPC marketing
  • Defining your PPC strategy
  • Basic PPC account optimisation
  • Effective PPC account structure
  • Managing campaigns, keywords and ad groups
  • Improving quality scores: getting more clicks for less cost
  • Keyword bidding strategies
  • Campaign settings and market targeting
  • Writing effective ad text
  • Ad extensions and enhancements
  • Goals, analysis, and reporting
  • And much more…

WHO SHOULD ATTEND

  • Marketing professionals
  • Digital marketing professionals
  • Advertising professionals
  • E-Commerce professionals
  • Web analysts
  • Anyone with an interest in how to make the world’s most popular advertising platform work profitably for them!

Make a booking

Book securely via Eventbrite

Cost

£149 + VAT per attendee

Places

Places are limited so book early to avoid disappointment

Booking

Click the button below to book securely via Eventbrite

Where
The Ageas Bowl, Southampton, United Kingdom
When
Book this event
Events
More Events

Advantec's Summer Networking Drinks - London

Date
Venue
London

Introduction to Google AdWords Training Course – London

Date
Venue
London

Introduction to SEO Training Course – Southampton

Date
Venue
Southampton

Introduction to Google AdWords Training Course - Southampton

Date
Venue
Southampton