Paid Search (PPC) Specialist
We’re looking for senior, mid-level and junior digital marketing campaign managers, with particular specialism in paid search (Google PPC, Bing Ads and paid social advertising).
You’ll be working on our clients’ search marketing and digital campaigns – implementing strategies and managing campaigns across various paid channels, primarily Google PPC and increasingly across paid social channels like Facebook, LinkedIn, Twitter, etc).
You’ll work closely with other specialists in our digital marketing team to ensure your work on paid channels complements our social, natural search, conversion optimisation and email marketing activities to deliver a continuous return on investment for our clients.
You’ll be working daily on any of the following…
- Google AdWords campaign setup and management
- Google Shopping ads
- Conversion optimisation and split testing of ads and content
- Analytics and reporting
- Facebook, Twitter and LinkedIn paid ads platforms
- Analysis of performance, reporting and optimisation of campaigns
- Reviewing objectives, strategies and results with clients
- Ideally Google AdWords qualified individual (or prepared to take the qualification soon)
- Preferably 2+ years’ experience managing paid search campaigns (or demonstrable success if less than this)
- Experience managing successful paid social campaigns
- Experience in an agency environment is hugely beneficial, though client-side experience is valuable too
- Experience dealing with clients is also an advantage